The Conduit Metaphor

Source Domain
transfer

Target Domain
communication

IDEAS ARE OBJECTS

Note: Content: idea or meaning Stimulus: linguistic or non-linguistic entity which is understoodto have conventionalized meaning, e.g.: books, words,movies, pictures, actions. In the following examples, theempty brackets, {}, can be replaced by any members of thefollowing set: {the book, his words, the movie,the picture}

The Content Is Contained In The Stimulus

-- 1 He extracted a lot of ideas from {}.

-- 2 He found the knowledge in a new book.

-- 3 Your words seem rather hollow.

-- 4 That movie/the book was filled with meaning.

-- 5 There was a lot of content in {}.

-- 6 {} was filled with meaning.

-- 7 He put a lot of meaning into {}.

-- 8 He packed {} with ideas.

-- 9 The poem was bursting with meaning.

-- 10 Don't force your meanings into the wrong words.

-- 11 Harry does not exactly overload his paragraphs with thought.

-- 12 Try to capture your good ideas in words.

-- 13 In other words. . .

The Content Travels Across To The Experiencer; The Experiencer understands the content upon reception.

-- 1 the message came through from {}.

-- 2 {} got the idea across to her.

-- 3 {} sent a clear message to him.

-- 4 The point didn't get across to her from {}.

-- 5 He extracted a lot of ideas from the essay.

-- 6 Susan presented Jane with some unusual ideas.

-- 7 {} didn't get the feeling across to the audience.

Note: to travel across bearingthe Content which then gets transferred to the experiencer. 1 Use {your actions, your artwork, your words} as a VEHICLE foryour thoughts. 2 Use {your actions, your artwork, your words} as a means to getyour message across. 3 The music put a new idea in my head. 4 His words carry little in the way of recognizable meaning. 5 his words, pregnant with meaning, fell on unreceptive ears.

Note: exist independently of the experiencer. 1 The idea just came to him. 2 the thought came to him in his sleep. 3 He suddenly caught the idea.In this case, it is not necessary that the Content be moving: 4 That concept was out of my reach/above me/beyond my grasp.

Note: (Reddy's "minor framework") 1 That movie is overflowing with deep meaning. 2 Interesting ideas just pour out of her. 3 Many great thoughts came from him. 4 The book at least put the ideas into circulation.

Note: 1 That idea has been floating around for a long time. 2 You can find those ideas all over the place. 3 There was an angry feeling in the air.

Ideas Are Projectiles, Which The Sender Conveys In Some Manner:

- 1 Then she threw the question of money at me.

- 2 He launched the discussion.

- 3 He heaved the whole issue onto me.

- 4 He hurled his criticisms at me, one after another.

Note: initiated by the sender, that the recipient has some notionas to how to respond (deflect, protect, meet the challenge)to what is being received.)

Michael Reddy (Conduit Metaphor), AG

Note: 1) not only linguistic entities, but anythingthat is understood to have conventionalized meaning can bethe stimulus in the above examples.2) Reddy includes exx which we now classify underdifferent metaphors, e.g.: 1. The book gave her a good idea.is an example of a Causation metaphor, because we wantto generalize over examples such as: 2. The music gave her a headache. 3. The sight of the tree gave her a good idea. 4. The pastrami gave her indigestion.

Note: metaphors, e.g.: 1. He immersed himself in the new ideas. 2. Don't bury yourself in these concepts. 3. She lost herself in her thoughts.In each of these examples, the target domain is thinking, notcommunicating, and the source domain involves immersion,not transfer.

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